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6 min read · Updated 5 September 2026 · Written by the Tinnitus Relief App team · Third-party details verified against public vendor pages at the date shown
Quick answer
How much does Oto cost?
As of 2026, Oto is not sold as an app subscription to new users. A participating audiology clinic creates your account as part of a tinnitus care plan, and each clinic sets the fee. Published figures for a basic plan run from the low hundreds to around $1,000, with the app bundled when hearing aids are included. Verify with a clinic before relying on a number.
What is the alternative if I just want sound therapy?
A self-serve app you can install and use in a minute. Tinnitus Relief App is free with no account, matches your pitch, and keeps playing through calls and locked screen. It is a masking tool, not a CBT program — the two are complements, not rivals. Individual results vary significantly.
Two questions bring people to this page: how much the Oto tinnitus app costs, and what a good alternative looks like. The cost question changed in 2026, because Oto changed its model. Here are the facts as published, then the alternative.
Oto’s app — renamed Oto: Tinnitus Program & Skills on the App Store — is a free download with no in-app purchases. But it does not work on its own. New accounts are created by a participating audiology clinic as part of a tinnitus care plan, and the clinic sets the price. Oto’s own description is that you do not buy the app directly; the clinician chooses where you start, sets the pace and reviews progress.
What that plan costs depends on the clinic. At the time of writing, figures we found ranged from around £300 for app access alone at a UK clinic to a basic plan in the region of $500–$1,000 in the US, with the app bundled at no extra charge when hearing aids are part of the plan. Access is typically described as lasting about twelve months. People who subscribed under the earlier self-serve model report keeping their access.
Under that earlier model, affordability was the most consistent complaint in store reviews and forums. The move to clinic-led care resolves that debate one way: Oto is now positioned as part of professional care, at professional-care prices.
Oto deserves a fair reading. It is built around a structured CBT-based programme with guided audio sessions, education and progress tracking, and in its current form a clinician stays involved. CBT is one of the approaches with the most supportive research for reducing tinnitus distress, and guidelines list it among the options a professional may recommend. If you are already working with an audiology clinic and the plan fits your budget, that is a coherent package.
1 — Price and access. A several-hundred-dollar care plan is a different category of purchase from an app. If you are not ready for clinic-led care, or no clinic near you participates, you cannot simply subscribe anymore.
2 — Program-first, not sound-first. Oto is built around CBT and education. Its sound library supports the programme. If your immediate need is masking — tonight, during work calls, through the night — a coaching programme is the long way round.
3 — Playback follows system behaviour. Oto’s sounds play like any media app. They are not designed specifically to keep running through phone calls, which is the moment many people with tinnitus want sound most.
Tinnitus Relief App is the inverse of the clinic model: download it, hear a masking sound in under a minute, no account, no clinic, no programme. Its defining feature is background playback engineered to keep going through phone calls, Zoom, locked screen and sleep. Frequency matching lets you tune a tone to your own tinnitus pitch on the free tier, and blend it into any of the 44 sounds, per ear, on Premium.
| Oto (2026) | Tinnitus Relief App | |
|---|---|---|
| How you get it | Account created by a participating audiology clinic | App Store / Google Play, self-serve |
| Cost | Set by clinic; published examples from ~£300 to ~$1,000 | Free core · $29.99 first year, then $39.99/yr · or $49.99 lifetime |
| Core approach | CBT programme + clinician | Sound therapy, immediate |
| Audio during calls / locked screen | Standard system behaviour | Keeps playing |
| Frequency matching | Not a stated feature | Free; per ear on Premium |
| Sleep timer | Yes | Premium, with fade-out |
| Account / signup | Clinic creates account | None |
| Best for | Clinic-led tinnitus care | Daily masking, sleep, work calls |
These are complements more than rivals. Professional care matters — especially if your tinnitus is new, one-sided, or changing. An always-on masking app is the tool for the hours between appointments. Individual results vary significantly.
As of 2026, Oto is provided through participating audiology clinics as part of a tinnitus care plan rather than sold as a standalone subscription. Each clinic sets its own fee. At the time of writing, figures published by Oto and by individual clinics for a basic plan sit in the low hundreds to around $1,000, with the app bundled when hearing aids are included. Verify current pricing with Oto or a participating clinic.
Not for new users. The app is a free download, but it only works with an account created by a participating clinic. People who subscribed under the earlier self-serve model have reported keeping their access. If you want sound therapy without a clinic step, a self-serve app is the alternative.
All three sit in the guided-care category. Oto is clinic-delivered CBT and sound; MindEar is self-guided CBT by subscription; Treble Health offers telehealth consultations and programs. None of the three is built primarily as an always-on masking tool, which is the gap Tinnitus Relief App is designed for.
Tinnitus Relief App is free with no account: white noise, a tone matched to your tinnitus pitch, and background playback through phone calls and locked screen. Premium adds 44 sounds, the sleep timer with fade-out and per-ear control. Individual results vary significantly.
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Disclaimer. Third-party pricing and product details are based on publicly available information as of September 2026, including Oto’s own published pages and clinic listings, and may change — always verify with the vendor. Oto, MindEar and Treble Health are trademarks of their respective owners, referenced for comparison only. Tinnitus Relief App is not a medical device and does not diagnose, treat, cure, or prevent any condition. We are not doctors and this page is not medical advice. If your tinnitus is new, sudden, in one ear only, or accompanied by hearing loss or dizziness, see a healthcare professional. Individual results vary significantly.